Thanks to Facebook, the metaverse or a form of virtual reality (VR) with digital representations of humans or things has become a household name. However, German remote work company TeamViewer is urging enterprises to seize the unrecognized opportunities the metaverse offers for businesses.
TeamViewer revealed how the industrial metaverse can optimize industrial value chains in a virtual round table on July 25. This expansion of the metaverse is the digitalization of the shop floor for both humans and machines. Rather than being confined to VR’s wholly immersive experience, the industrial metaverse also encompasses augmented reality (AR) solutions that add digital elements to user’s surroundings.
Imagine seeing instructions for servicing a car engine or warehouse picking right in front of your eyes through smart glasses or taking a picture for documentation with a voice command through the glasses’ in-built microphone. These possibilities and more are reality in the industrial metaverse.
“It is a more holistic approach of looking at the metaverse,” Dr. Hendrick Witt, TeamViewer’s chief product officer described during the event.
“It is a blend, basically, of the real world and the digital world, which coming together, have huge impact and benefits for enterprise businesses around the globe. No matter whether they are a manufacturer, a logistics company, an assets operations company, a mine, or an oil and gas company.”
TeamViewer stresses this version of the metaverse that focuses on integration of the digital and the physical because many enterprises’ operations are undeniably anchored in the real world. In fact, TeamViewer estimates that 80% of the world’s workers or 2.7 billion people are working in deskless jobs.
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