HUMBL and Ke’Bryan Hayes launch “House of Hayes” Brand Metaverse Store

HUMBL, Inc. in conjunction with Ballengee Group, announced today that it will be launching a personalized, 3D brand metaverse store called “House of Hayes” with Major League Baseball (MLB) player Ke’Bryan Hayes of the Pittsburgh Pirates and his father, Charlie Hayes, who played 14 years in the big leagues and won the 1996 World Series as a member of the New York Yankees. Ballengee Group represents a number of MLB players including Alek Manoah, Jordan Lyles, James McCann, David Fletcher and more.
The brand store metaverse environment will initially be available on desktop across modern browser types, as well as interactive headsets, allowing customers to engage with 3D interactive content around the life and baseball careers of the Hayes Family, as well as discover and shop for the preferred products of Ke’Bryan Hayes from brands such as Wilson, Franklin, Digmi, Old Hickory and New Balance.
“HUMBL 3D brand metaverse stores will allow you engage with individual players, team stores and brands in ways that are more interactive and accessible than traditional e-commerce stores or shopping malls,” said Brian Foote, CEO of HUMBL. “Our goal is to be the leader in shaping Web 3 Commerce. This is an important step forward in doing so.”
In the brand metaverse store, customers are able to walk the Ke’Bryan Hayes avatar through various rooms of the “House of Hayes,” learning more about the life and sports careers of the Hayes family, as well as shopping for their favorite brands and endorsed products such as the Wilson A2000 glove, Franklin batting gloves, Digmi Apparel, Old Hickory baseball bats and New Balance baseball cleats.
To celebrate the announcement of the “House of Hayes” fans will have the ability to receive “Into the Metaverse” NFT collectibles to accompany download and connect of the HUMBL Wallet. Supplies are limited.

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