The report offers comprehensive insight into one of the biggest talking points in the apparel industry at present. The report includes insight and analysis on the key trends emerging for apparel brands in the metaverse, alongside UK consumer survey data showcasing consumer sentiment surrounding NFTs.
While the precise nature of the metaverse remains largely conceptual, some practical applications to the global apparel market are becoming more apparent. Creating new digital assets can be exciting for apparel brands, and many are already experimenting with virtual apparel through augmented and virtual reality, gamification, and NFTs. Scope
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