Samsung's Next Metaverse Move Is a Roblox Game

Samsung Space Tycoon is a game where you collect Samsung products

What is a metaverse again? Maybe, just a game. Samsung's newest "metaverse" move is a game on Roblox, called Samsung Space Tycoon. Its mission? Collect virtual Samsung products.
Samsung used to make VR headsets for its phones and has been quiet on the smart glasses front for now. Instead, the company's metaverse aspirations have largely been marketing efforts in virtual worlds. Samsung created an event space in Decentraland for its last Unpacked product event. Samsung Space Tycoon looks like it's aiming for a younger crowd.