Art curators are “unframing” contemporary art to create interactive experiences for metaverse goers that more closely emulate IRL experiences.
In Decentraland’s third annual Metaverse Art Week held on Aug. 24–28, curators turned to new ways to utilize digital space to bring more interactive and true-to-life experiences of art.
The metaverse world modeled its latest virtual festival after the real-life Biennale art event, which utilizes public space to display art. Visitors to the in-real-life (IRL) festival can walk around spacious pavilions and working parts of the city to engage with artists and brands outside of traditional gallery walls.
Giovanna Graziosi Casimiro, the events and community producer for Decentraland, commented to Cointelegraph on this year’s design concept.
“The core value of this year's art week is to unframe the art in spatial experiences. For that, what we did is to repurpose public space in Decentraland.”In the digital world, art galleries and exhibitions aren’t new. Digital nonfungible token (NFT) art galleries have been implemented by companies like Spatial, and traditional art houses like Sotheby’s are active in hosting NFT art events.
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