Telecom companies have a major role to play in delivering impactful metaverse experiencesThe metaverse is kind of a funny thing. It’s not really real just yet but given what we do know about it–a combination of connectivity, compute, graphics rendering, immersive user interfaces and a handful of attendant technologies–it’s already relatively clear what it will do once everything falls into place. This may sound familiar to those of us who started thinking (and writing) about 5G well before the standard was even set. With that, let’s take a look at some likely metaverse use cases, and use places, courtesy of Peter Linder, Ericsson’s head of 5G marketing in North America.
As an aside, and to that earlier comment about pretty well knowing what 5G would be before it was actually real, this writer once upon a time hosted a panel including Linder wherein he compared 5G to golf, bowling and making cheese. He also very accurately predicted where we are today in terms of 5G being much more an enterprise than a consumer play and a technology dependent on a mix of spectrum types. Anyway…the metaverse.
The metaverse at home, at the movies, and at the stadiumIn a recent blog post, Linder laid out 12 metaverse use cases; here we’ll take a look at some of the key points he works through. First, how we will we use the metaverse at home? This one is relatively straightforward–more immersive media experiences like gaming. In this case the how is maybe more interesting than the what. As operators, particularly in the U.S., look to leverage 5G to expand service revenues by providing home internet services via fixed wireless access, the metaverse could emerge as a key driver assuming demand comes around. “The majority of homes will be ‘metaversed’ by means of Wi-Fi, fiber, and 5G fixed wireless access,” he wrote. “Anybody who understands 5G knows that it is a perfect technology to deliver significantly improved latencies and experiences…VR/AR device vendors are already scrambling to make their devices 5G-enabled.”
He also makes another interesting point about the future of home media rooms and, as an extension of that, the way homes are designed. There’s a parallel here around the COVID-driven transition to working from home and remote working–basically if lots of people are working from home, they need office space. As such, home designers and builders will include more working spaces in new homes. The Atlantic covered that in this article, “Welcome to the Post-pandemic Dream Home.” As Linder wrote, “The next wave of immersive entertainment can make architects rethink the future of our media rooms…Our home of the future could thus transform into a great shared metaverse use place that is excellent for family and guests who can now be physically together yet digitally apart in their own worlds with ultra-personalized content.” ''
Full story here