Upland is launching in the UK, just in time for the King’s Coronation. On Thursday, May 4 at 9 AM PT, Upland will reveal Collections for London and Birmingham in their newly opened regions. As one of the largest and most popular metaverse platforms, with millions of users and over 300k unique land owners, Upland has carefully positioned itself as the playground for virtual land owners.
The collection will be revealed on their official discord channel and in the Upland Chat. To prepare for the launch Upland has already gone through rigorous testing in Harrow Road and Queen’s Park, two popular living quarters in London.
With a population exceeding nine million, London is indisputably the largest city in the United Kingdom. According to Upland’s city tier system, this metropolis qualifies as a large-sized, high-priced urban center. As Upland prepares for its launch, roughly 20,000 properties situated in 35 distinct neighborhoods within London will be up for grabs to all players. Further parcels are slated to become available as neighborhoods expand following the initial opening.
A long time advocate of interoperability and Chairperson of the Open Metaverse Alliance, Lueth is in support of offering a more unified metaverse experience across devices. He is keen to avoid the walled garden approach offered via some metaverse platforms. The Upland Super App will offer a unified experience across various platforms and devices and break down the barriers between different blockchains, enabling users to interact with other blockchain-based applications.
Lueth believes that open standards are crucial for unlocking the full potential of the blockchain, and Upland is committed to working with other companies and developers to create a more open and interconnected ecosystem.